Israel & New Breed Go To “A Deeper Level”
Publish Date: Jul 10, 2007
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GRAMMY®, Dove and Stellar Award-winning Israel & New Breed will release their sixth Integrity Label Group release, A Deeper Level, on September 4th. And, with artists like Jonny Lang, T-Bone, Darlene Zschech and Chris Tomlin lining up to be make special guest appearances on A Deeper Level, it looks like Israel & New Breed is set to deliver another ambitious, eclectic tour de force of an album.
A Deeper Level was recorded during three nights of worship at Israel and New Breed’s “A Deeper Level” conference held at Grace Church in Humble, Texas, and was produced by the award-winning team of Israel Houghton and Aaron Lindsey. The CD is packed with energetic praise and worship songs but also shows a contemplative and prayerful side to Israel & New Breed reflecting the group’s desire that A Deeper Level moves listeners to deeper worship that leads to acts of compassion and justice.
“Israel and New Breed has been fortunate to be blessed with many amazing opportunities in the past couple of years, traveling the world and meeting people of all different cultures and circumstances. Those experiences have changed us. They have given us, not only new perspectives on our own faith, but a desire for boldness in our music and perhaps a bigger platform to challenge people of God to put their faith into action. I hope that A Deeper Level projects this vision,” said Houghton.
“Israel and New Breed have consistently pushed the envelope spiritually and musically,” says Don Moen, President of Integrity Music. “It’s so refreshing to see an artist of Israel’s caliber being willing to risk it all and press into a deeper level of worship. This is not just a collection of great songs, created to tickle the listener’s ears. This project was birthed out of Israel’s personal quest over the past year to experience a fresh, new move of God in his life. The music reflects this journey and I believe it is his best project yet.”
A special part of A Deeper Level is the A-list Christian and gospel artists who make guest appearances on the CD. The 2006-7 Dove Award Artist of the Year Chris Tomlin co-wrote and provides a vocal on I Know Who I Am. Grammy Award winner Jonny Lang displays his world-renown guitar skills and smooth vocals on the acoustic You Are Not Forgotten while West Coast rap veteran T-Bone raps the truth on With Long Life. Even, Australian Worship Leader Darlene Zschech joined the recording, providing a prayerful introduction to the song Deeper.
With two singles being delivered to radio this summer, the opportunity to hear music from A Deeper Level won’t have to wait until the September 4th CD release date. With Long Life impacts gospel radio while I Will Search will be serviced to CHR and Inspirational radio formats.
In addition to radio, Integrity plans far-reaching marketing support for A Deeper Level, making sure that visibility remains high for Israel & New Breed for the next several months on television, radio, online and in print.
“The members of Israel and New Breed are gifted individuals with hearts of worship and, it is a privilege to be partners with them,” says Demetrius Summerville, marketing coordinator. “We believe in this group, support their vision and have embraced an ‘all hands on deck’ marketing approach to spread the word about their incredible new project.”
Israel and New Breed will also tour the new record extensively with a 30-plus city fall “A Deeper Level Tour,” scheduled to kick off on the CD street-date. Before that, the group will be a part of the annual Hillsong Conference in Sydney, Australia in July and will visit Africa in August. Israel Houghton will continue serving his role as a worship leader for Houston’s Lakewood Church and also as a guest worship leader at New Birth Church in Atlanta, Georgia, and Faith Community Church in West, Covina, California.
Israel & New Breed is the 2007 GRAMMY® Award Winner for Traditional Gospel Album of the Year for Alive in South Africa, and have also been honoured with multiple Dove, Stellar and Soul Train Awards. The group has two RIAA gold-certifications for Alive In South Africa and Live From Another Level. Israel and New Breed have been featured on FOX, CBS, ABC, BET, TBN and CBN with appearances at major events and festivals including Franklin Graham crusades, Promise Keepers, Kingdom Bound and Hillsong Conference. Israel and New Breed tours extensively both domestically and internationally including a recent trip to Ghana. Israel and New Breed was founded by Israel Houghton, his wife Meleasa and their friend and long-time songwriting/production partner Aaron Lindsay. Houghton is a worship leader for Joel Osteen’s Lakewood Church in Houston and the other members of New Breed serve at their respective churches.
A Deeper Level will be spotlight priced at $17.99 or less when it releases to Canadian Christian retailers on September 4th. Find out more about the album on the group’s YMZ artist page
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